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How to build relationship with customers and keep them coming back for more

Finding a new customer and turning them into loyal client is one of the biggest dreams of any entrepreneur.This is one of the major challenges facing every business weither be it a small scale or large scale business.
It is no surprise that customers are the forefront of your business's success,one of the surest way to enhance your business's growth is by retaining both new and existing customers.
Here are some of steps you need to take in order to find and maintain a loyal customer:

1.Sell quality product
   This is one of the best way to retain any customer,selling quality and genuine product should be come to your mind,source for products that are reliable and durable,that can meet your customer's need and satisfy them.Dont trade "quantity over quality".
   I do think there is alot of potential if you have a compelling product and people are willing to pay a higher amount for it.Why do you think 'Apple Product'is one of the largest and mostly used across the globe irrespective of the price?Because they offer the best quality product to their customers.
   I personally have come across some products which didnt meet my needs after i was fully convinced by the merchant,believe i never went back to that store to purchase any product of any kind.So selling quality product will not only help you retain customers but will also build a good reputation for yourself and around your business.

2.Ask for the feedback
   Getting reviews about your product from your customers is very important in every business,if your customers tell your a negative review about your product,doesnt make you look or feel like a bad or un-genuine as an entrepreneur but rather it creates room of re-adjustment and better recommendations.

3.Regular Communications
   Get in touch with your new and old customers either by collecting their emails,phone numbers or getting to know their residential address.
   You can decide to send a short messages to them in order to create an awareness if you have a new product in store or maybe you are rewarding customers with discounts or giving out gifts.

4.Be Realistic and Genuine
   This one of the best way to keep attracting both new and existing customers.Be very realistic and transparent when discussing the value of your product between you and your customer,tell them what the product has to offer and also what they dont.
   It will be un-wise decision if you start telling customers some un-true facts about your product in the essence of telling a customer the value your product has to offer whereas it does not.
   Try to be as genuine as you can be when a customer is purchasing your product,if it satifies and meet their needs,this will surely make them build their trust in you,remember no customer wants to be sold.

5.Never neglect old customers 
   As an entrepreneur,you dont have to forget about your existing customers and start looking for new ones.One proven fact in business management is that trying to retain existing customer is more cost-effective than trying to get new ones.
   Creating a bond between you and your customers should also be like that of the ones you create with your family members,the relationship will stay for so long.
   Asking about their welfare is one of the fastest proven ways to draw customer's attention nearer to your business and probably on the long run,they might introduce their families and friends to patronize your business.

6.Go Extra Miles for Your Customers
   As a business owner who wants to create a lifetime relationship with your customers,as well as going above and beyond customer's expectations is very paramount to guarantee your business's success.
  Here are are few things you need to note:

• Know your customers 
• What do they want that am yet to offer?
• Do i need to look for another source to get those their desired products?

  If these questions are well answered and re-strategise then you are taking the right decision to build a build and retain loyal customers.

7.Give Discounts 
   Yes,this point is very important in every business,giving out discounts will make your customers keep coming back to your store.Discounts dont only help your customers,it also enhances your business success.
   Before you take a decision on giving out discounts,you need to take a look at the level of your business's growth.For instance if your business is experiencing low sales,i dont take this the best time  to offer discounts to clients.Take a strategic plan untill your business is financially stable so as to avoid having negative effects on your business.

8.Be Polite
   Politeness really going a long way in your business,you might have come across two types of customers the 'Gentle and Rude',getting over rude customers can be very difficult if you are the type that is quick to anger,no never try to pick a fight or quarrel against them if your customer speaks in an in-polite manner rather create a friendly and peaceful environment between you and the customer.
   Try as much as possible as you can to keep your cool,play it real nice and speak with a friendly and soft voice with them.Have tried this on several occasions with customers have come across with and it worked out perfectly well,you too can depending on the way you approach them!
 

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How to start a Catering school

A catering school is a place where basically all aspects of baking, cooking and making dishes are taught and learnt. It is usually a pleasant and exciting place to be for many and more of girls love the experience and idea of being there. It's a popular notion and idea that catering schools are only meant for people who cannot cook so if your fiancé or wife cannot make good faultless meals, you'd have to take her to a catering school. Well I'd disagree with this to some extent, yes agree that it's very much alright to send your woman over to a catering school if she really appears to be having difficulty with cooking.

Sometimes and actually, the problem could be from home, they were not taught well or their mothers possibly were not good cooks, also there's an existing possible fact that many girls did not grow with their moms perhaps they lost them early so they couldn't learn from them or worse yet, very possibly they never gave attention to learning how to cook, so yes we agree it's a problem and can be solved with the help and services of a catering school. But then I do not agree to it that catering schools are only meant for people who cannot cook, that's archaic and unrealistic. Simply put, catering schools are meant to broaden your knowledge on catering.


If you'd like to start a catering school,
here's what to do


1... Learn as much as you can
Learning is a continuous process and as such ought to be welcomed by any individual who aspires to be great and impactful. In the field of catering, one practically just can't learn enough, there are over one thousand different meal types worldwide but then not all are taught at a time and definitely not all could be learnt. You first need to learn catering yourself, ensure you're a good cook this is compulsory to do if you'd be running your catering school alone or in
conjunction with hired cooks or hired teachers. Learn hygiene too if you'd sincerely admit that you have problems with hygiene.

2... Hire good cooks
So this depends on how vast in form your practice would take. Perhaps you're having plans to have enough provisions to recruit 100 students or more for each admission section, you possibly may not be able to handle this just alone, there'd be too much questions to answer as well as too many practicals to teach, this is where the idea or structuring into
smaller units would help, perhaps each catering class accommodating 30 students and each being assigned to a particular tutor to handle. Whether you'd be starting small or not, it is necessary that you include this in your plans as part of optimism reflections. Your school would grow and would definitely require more hands to run smoothly. Ensure you employ qualified, experienced and good cooks else you'll be jeopardizing your academy even If you as the chief cook has the best qualifications.

3... Get a curriculum and program

To run a successful business, you need to be structured. Similarly, to run a successful catering school, you need organization and planning. First, you'll need to prepare a Business Plan for your school and then you'll need a curriculum to work with. You can search the internet to find a couple good programs on catering you can edit to suit your taste. Also, you'll need to consult a couple other catering ventures around to borrow a leaf from them.

4... Advertise Advertise
Advertising is one of the most crucial parts of every business. More so, start ups need more and intensive advertising than established or existing companies. In terms of funds, it may not be very much available
for you considering that you're just starting up but then you'll have to try. Print a few flyers, banners and wall posters. Ensure to make them very much appealing to the eyes. include meal types you'd be teaching and snacks to make them colorful. Also inform family and friends, they're the very first persons to advertise to, if they believe you, the community would!

Warm  regards

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How to choose a profitable business idea

How will you feel having a profitable business of your own, giving you the opportunity to leave the life you have ever wanted to live? The difficulty which many people experience is selecting the right business opportunity which has the key attributes to guarantee its success.

Owning your own business can give you lots of different freedoms and choices that you will never have as an employee.Often, one of the hardest things about starting your own business is sifting through different business ideas and developing a focus.

There are many different ways that you can choose a profitable business idea, some of them will work better for you than others depending on your skills and situation. Business ideas that work must fill a demand in the market place that people are willing to spend money on.

If you do a simple search on a search engine there are several websites that will offer many ideas about businesses that you can operate. This can be a good place to start if you are unsure about what type of business you want to open. It may also spark fresh and original ideas that you had not previously considered.

So, how can you identify and choose a profitable business idea? Here are 5 tips to help you do that;

1.It Must Be a Passionate Business

   What is your passion? Sometimes the thing that you love doing most could be the door to your destiny. What makes you look forward to a new day? If these are your reasons for starting and building your home business, chances are that you would persist doing the business even when the going gets tough. That's why it is important to work on something you love it makes you feel comfortable.

2.The Product's or Service's Demand

   Before diving into a particular business idea, make sure that the business’s products or services are in high demand in the market you choose to sell it to.

Focus on a niche where demand is well-built to guarantee the profitability of your business. Find a market with products that sell well and pay well. Keep in mind that when the demand for the product is high, the better for your business.

This is a very important tip. If there is no demand for what your business is offering, then it will be impossible for you to make any sales or profits. Whatever the product or services you will be delivery, it must be a product or service in demand.

3.The Business's Profitability  

   No matter how passionate you are about the business you want to venture into, make sure it is a profitable business. Choose a profitable business that is liable to earn a larger percentage of profits per sale. Whatever the business you decide on, you can start by charging fair prices and quality products.

Once you have some ideas about the kinds of business ideas you are potentially interested in, you can begin analyzing them and evaluating your chances of success.

With excellent customer service, your customers will remain loyal, then consider raising prices slightly, hence making profits. As a business owner, the higher you promote your business, the higher the customers and profits and so the better for your business.

In choosing a profitable business, you need to watch your cash flow.

4.Low Cost Start-up

   This is also important when choosing a profitable business idea. You must choose a business opportunity that has minimal start-up capital. When starting a business, people do not normally have a lot of capital.

It is therefore to your advantage to start a business that has minimal start-up capital. You will need some budget for promoting your business website and other promotional things, so it is important that you allocate enough money for marketing the business.

5.Compensation

  There are a few questions that you must ask yourself as a business owner who want to run a profitable business:

• What return do you look forward to from your home business?
• How long will it take before you start earning?
• Is it a long term or short term investment?

These are questions you need to give honest answers to for clarity purpose in your proposed business idea.

In conclusion, when you have worked down your list of profitable business ideas, you should begin to look at similar businesses and identify their strengths and weaknesses. Ask yourself, what can you do differently to the businesses that already exist that will convince customers to use your service instead of your competitors'?

Many businesses fail because the business owners have not taken the time to select their niche market carefully or assume that people will flock to their business just because. You need to have a solid start up action plan in place to ensure that you know exactly who you want to be and are going to be your customer base.

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Top 10 best African countries to start business

Are you interested in starting any business of your choice in Africa?But still thinking of the best performing economical countries to start with?You are at the right place.

The listed countries are no-nonsense countries because is well sourced and also based on the economy performance of each of the country.I cant deny the fact that poverty is one of the major problems facing some of the African countries,but has that stopped the spirit of entrepreneurship among the Africans?

Africa is the new frontier for entrepreneurship based on new business models.Many successful stories are emerging from the continent of Africa,so many African entrepreneurs has being changing the face of the marketplace positively,bringing innovative ideas and solving problems .


It is no longer a news that China is one of the largest and best country that has built increasing stronger ties with African countries,which has brought about new business ideas and opportunities here in Africa.

These are some of the best countries to start any business here in Africa:

1.Nigeria
   Nigeria is one of the best and largest  commercial
hub in Africa,its best known as "Home For Foreign
Investors"with approximately 188+ million inhabitants recorded as at 2016.Nigeria is the most populous country in the world,interest for trade is very high among Nigerians.
   Nigeria has the total of the country's GDP(PPP) to be $1.166 trillion,Nigeria is noted to be an emerging market by world bank.They are so many business opportunities here in Nigeria to venture into when it comes the sector of Agriculture,Oil,Services and Manufacturing business ideas.



2.South Africa  
   South Africa,officially named as the 'Republic Of South Africa(RSA),it is located in Southern Africa.South Africa was recorded to be the 25th largest country in the world by land mass which has the total population of 55,163,274 as at 2016.The country's total GDP(PPP) was estimated to be $742.461 billion.
   The world bank classified South Africa as an upper-middle-income economy and a newly industrialized
country.Its economy is the second largest in Africa and the 34th largest in the world.South Africa has vast business opportunities that has attracted so
many investors within and outside Africa continent,some of those businesses are tourism,mining,clothing and textiles,technology.

3.Ghana
   The Ghanaians are not so well populated which  has also increase their economy's growth because it is properly managed and have some reserves for its
populace due to the small number of population.

Ghana has different local languages being spoken among them which they adopted English as their
official language,statistics shows that the total number of population was estimated to be 27,746,165 people with the total worth of $38.171 billion as their country's GDP(PPP).

Ghana's economy is the 5th largest in Africa and the 3rd largest in the Sub-saharan Africa,Ghana also produces high quality of cocoa,which made them 2nd largest producer in the world aside from
cocoa,manufacturing,petroleum are well noted business over there.


4.Rwanda
   Rwanda which has its capital as 'Kigali' is located in between Central and East Africa.The major languages spoken here are mainly Kinyarwanda,French and English.The number of total inhabitant was calculated to be 11,751,364 as at 1st of January 2016.The country's total GDP(PPP) which amounted $20.343 billion
  

 The major type of business being noticed here is Agricultural which in return has increased their country's GDP.If you into agricultural business who
wants to invest heavily on Agriculture,then think of this country.

5.Senegal 
   Starting business in Senegal might be kind of difficult if you really dont know much about speaking french but if you do,you are on the favorable side.The
Senegalese was estimated to be 15,362,098 and the country's economy GDP(PPP) which was  calculated to be $38.912 billion.
   Senegal has alots of business opportunities to tap into which are mainly food
processing,mining,cement,artificial fertilizer,chemicals,refining imported petroleum and tourism.

6.Botswana 
   Botswana is located in Southern Africa,their two major official languages are English and
Setswana.Boswana's GDP(PPP) was totaled to be $36.505 billion.Their country's population was recorded to be 2,285,856 they are not so well populated maybe due to is land mass.Their economy seems to be stable due less corruption.
  Botswana are best known for magazine
publishing,crafts making,fast food franchise and oil.If you into this line of business but it is not more favorable in your country,think of migrating.

7.Zambia
   Zambia is located in the southern Africa,English is
one of their official language being spoken over there,but they also have their local languages that are well spoken among their indigene.
   Zambia's total population was estimated to be 16,452,896.Agriculture,mining,tourism and manufacturing has being increasing their country's
GDP(PPP)which was calculated to be $65.174.


8.Morocco
   Morocco which is situated in northern Africa,this an Arabic speaking country english is not well circulated
over there.

Morocco has a total population of over 33.8milliom people,their economy's sum of GDP(PPP) was estimted to be $274.53 billion.The country's economy has become a major player in the African economics affairs and is the 5th largest economy in Africa.

Business opportunities that are well practiced over there are tourism,agriculture,mining,construction and manufacturing.



9.Kenya
   Kenya is located in Eastern Africa which has its capital as 'Nairaobi',they are also one of the biggest and most advanced economy in east and central Africa.Kenya's population was recorded to be 47,697,414 Keyans,with its country GDP(PPP) totaled to be $152.735 billion.
   Kenya's economy has seen much expansion,see by strong performance in tourism,higher education and
telecommunications,these are well performing businesses over there.

10.Nambia
    Nambia is situated in Southern Africa,it shares the same borders with Zambia and Angola.The estimated number of Nambians was recorded to be 2,486,243 as at 2016.
   Nambia has a stable economy maybe due to the small number of their populace and this has also enhanced proper management,largest and best business to venture into are agriculture,manufacturing and tourism.
 

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How to join fiverr and make money

Have you heard of Fiverr? The most popular online market place where you can sell a product, a service or anything you want to sell for a minimum of $5. This is one of the few online job sites that do not require a professional portfolio in order to join the site. Thus, you can simply create a normal profile with the minimum details and the service you would like to offer.

However, the most important part of the profile is the sales page. The sales page must contain compelling information to attract maximum business.

Even though the concept of Fiverr is quite simple, many people who attempt to earn from this site find themselves making nothing simply because they do not know how the site works. There are people making some nice extra money using nothing but this site. So the question is how come some people are making money on Fiverr and some people are making zero.

I am here to share with you how you can join Fiverr and begin to make money online the easy way.

1.How to Join

The first thing you need to do to start making money from Fiverr is to sign up and create an account. This particular step will require a valid email address and a user name.You won't have to pay anything because joining the site is free.

Be sure to sign up though as a service provider because this is how you are going to offer your services and make money on the process.

2.Create a Unique Profile

Once you are successful with the above step then move on to the main part of the project. The site allows you to offer any kind of service that you are willing to provide. Instead you can offer something exclusive and new. This particular section requires you to harness your talent.

Therefore, you can offer any job you are good at. Fiverr.com accepts all kind of job offers. However, you must never provide job offers that are illegal.

3.Coming Up with Good Gig Ideas

Think of a service that you can offer to customers over and over again. It has to be something that will not force you to work hard and will not consume a lot of your time. In other words, it should be super easy to accomplish.

Coming up with good ideas is definitely a task in itself. What I suggest that you do is think about all the stuff that you happen to be very good at. For some, they have a wonderful singing talent, so they sing on camera for $5 and the customer gets to keep and use the video.

On the other hand, some people have a writing gift, so they offer an article writing service for $5 or more. This is a nice way to make a lot of extra money, and you could potentially gain recurring customers in the future.

Once you come up with different things that you're good at, offer services related to those things. Just remember to never offer too much just for $5. You're allowed to post up to 20 different gigs in one account, so let your mind explore on all the different things that you can sell.

4.How Money is Made

Your seller's page should consist mainly of gigs which you can finish doing in 5 minutes or less. If it's going to take you an hour doing the gig, it's definitely not worth your time and effort.

Observe the best offerings in Fiverr. They are usually delivered in an instant. Why? Because the seller probably didn't even lift a finger to deliver the job.

You will be offering your services for $5 but you are only going to receive $4 since Fiverr will take a cut of $1 from your pay as a service fee. You are paid via a PayPal, Payza, Payoneer account so make sure you have registered with PayPal as well.

Sometimes, you will have to go outside of Fiverr to promote the services you are offering for $5. The market or potential buyers for your services may not be on Fiverr at the time of your posting so it's necessary that you promote your gigs somewhere else like on Facebook or Twitter.

Just log in to Facebook and tell your friends and contacts that you are on Fiverr and that you are offering some good stuff there. Or you can use the built-in buttons on Fiverr to tweet on Twitter or post on your Facebook wall the gigs you have posted.

5.Define your Time Frame

How many days will you be able to complete the order? You must be careful in making a decision regarding this matter. Buyers are allowed to cancel orders which sellers fail to deliver on time.

To make it worse, they are going to leave a negative feedback on your seller's page and other buyers are going to see it. Bad record will certainly harm your online business.

Withdraw your payment via PayPal after your transactions are cleared. In general, it takes two weeks before your money is available for withdrawal. Clearance takes 14 days to be completed.

Make your offers stand out by giving freebies and bonuses. Buy 1 Take 1 is a very popular method to attract customers. For example, when someone buys your service, you can offer one of your other services for free.

Fiverr is an amazing website that can provide you a steady extra income. Let's face it, an extra $50 a week isn't all that bad, and I'm pretty sure you will find that to be helpful to pay for those extra stuff at home.

If you happen to make $100, $200, and maybe even $500 a week, I'm sure that would be amazing to have for yourself. There's literally no limitations involved with how much that you can make, so you should consider joining Fiverr today and quickly make the extra cash that you need right now.

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10 questions to ask yourself before starting any business

One of the biggest mistakes that aspiring business owners make is overlooking the importance of digging deep into what their true motivations are for starting a business and if their life is truly ready for this change.

They get so busy in trying to figure out the logistics involved in getting their idea off the ground that they don't pay attention to some of these very vital aspects that are crucial before you launch your business.

If you're thinking of starting any business, then there are many different things that you will want to consider. Starting a business isn't a simple task, and jumping in without doing the necessary research is never a good idea. So, before you decide to start a business, be sure to ask yourself the following ten questions.

1.What type of business would you want to own?

   This is the first question you need to ask yourself before starting any business. There are typically two types of people who want to start their own business: those that know exactly what they'd like to do, and those that don't have a clear idea of what they want to do.

In order to ensure success, you need to have a clear, definite idea of the type of business you'd like to run. Otherwise, you risk getting in over your head and being unable to define a clear path for your small business.

2.Who are your target customers?

   Choosing your target market is extremely important, as it will help you to figure out how to approach marketing and actually selling your product or service. Consider what your target customer wants and what they are like. It's important that you enjoy working with the type of people in your target market.

3.How Passionate do you feel about the Business

   Your desire to escape the typical office setting is a good motivating factor to start a business that you can call your very own. However, that desire is not enough to help you to withstand all the challenges that you may encounter as an entrepreneur along the way.

You need to truly love what you are doing to be excited about the business that you are going to start. Even if you love to design dresses, you cannot assure yourself that you will love running a boutique. They are absolutely different categories.

You don't have to be passionate about the product. What really matters is that you have to be passionate about running the business for it to become a success.

4.What Services or Products will you be Selling

   This should be one of the first things that you should figure out before beginning to launch your business. Figuring out what you're going to offer goes hand-in-hand with determining who your target market will be

5.What is your UPS?

   USP stands for Unique Selling Proposition. If you are entering a competitive market, your product or service will need something that will distinguish itself from its competitors. This USP is what you will ride on; what will help you sustain the initial costs and also what will help you make profit.

However, it does not take very long for competition to catch up, and you will have to keep thinking up new USPs or revising them all the time. Your USP should be your competitive advantage.

6.How will You fund your Business

   This is another important question you need to find an honest answer to. Every business needs start-up capital. How and where will you get yours? Will you dip into your personal savings or get a loan from the bank or somewhere else?

It takes a year or two, sometimes even more, to start bringing in money. It typically takes twelve to eighteen months to break even, and two to three years for profits. Do you think you are financially prepared for this? Do you think you are ready for giving up a steady check?

The amount that you'll need to start up your business depends greatly on the type of business you want to own. Will you need a store, or can you work out of your home?

Will you need employees, or can you do it on your own at first? Carefully evaluate exactly what you'll need financially to get started, and then determine where these funds will come from.

  Read also:How to raise capital for your business

7.What is Your Growth Potential?
   Do you see yourself making expansion plans, adding services and products, diversifying? If you wish to sustain and compete, you will need to keep growing. Some businesses do make it big doing exactly what they did when they began but these are very rare.

And also, it takes the main purpose out of business - Growth. It is essential that your venture be such that can expand in many directions; that you can build on. This is what will give you a competitive edge all the time.

8.What Strategies and Tactics Will You use to find Leads?

   More than anything, you need to hit the ground running. You need to find potential customers fast so that you can make deals happen. My advice is to delay building your marketing materials - including your website, brochures, and tools - until you know where and how to reach potential customers.

9.Are You good at Dealing with People?

   This itself is a skill that you need to learn if you want to succeed as an entrepreneur because not everyone knows how to deal with people.

10.Can you Handle Failure?

   Statistics show that within the first five years small businesses fail at a rate of 80% and only 20% of entrepreneurs tend to succeed in their undertaking. So, ask yourself if you will be able to live with failure since not everybody will have the luck to belong to the 80%. And also, will you still have the strength to start all over again?

If your answers to all these questions are positive, then go ahead and embark on a journey that would bring more cash to your bank account. Be an entrepreneur!

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