It is no surprise that customers are the forefront of your business's success,one of the surest way to enhance your business's growth is by retaining both new and existing customers.
Here are some of steps you need to take in order to find and maintain a loyal customer:
1.Sell quality product
This is one of the best way to retain any customer,selling quality and genuine product should be come to your mind,source for products that are reliable and durable,that can meet your customer's need and satisfy them.Dont trade "quantity over quality".
I do think there is alot of potential if you have a compelling product and people are willing to pay a higher amount for it.Why do you think 'Apple Product'is one of the largest and mostly used across the globe irrespective of the price?Because they offer the best quality product to their customers.
I personally have come across some products which didnt meet my needs after i was fully convinced by the merchant,believe i never went back to that store to purchase any product of any kind.So selling quality product will not only help you retain customers but will also build a good reputation for yourself and around your business.
2.Ask for the feedback
Getting reviews about your product from your customers is very important in every business,if your customers tell your a negative review about your product,doesnt make you look or feel like a bad or un-genuine as an entrepreneur but rather it creates room of re-adjustment and better recommendations.
3.Regular Communications
Get in touch with your new and old customers either by collecting their emails,phone numbers or getting to know their residential address.
You can decide to send a short messages to them in order to create an awareness if you have a new product in store or maybe you are rewarding customers with discounts or giving out gifts.
4.Be Realistic and Genuine
This one of the best way to keep attracting both new and existing customers.Be very realistic and transparent when discussing the value of your product between you and your customer,tell them what the product has to offer and also what they dont.
It will be un-wise decision if you start telling customers some un-true facts about your product in the essence of telling a customer the value your product has to offer whereas it does not.
Try to be as genuine as you can be when a customer is purchasing your product,if it satifies and meet their needs,this will surely make them build their trust in you,remember no customer wants to be sold.
5.Never neglect old customers
As an entrepreneur,you dont have to forget about your existing customers and start looking for new ones.One proven fact in business management is that trying to retain existing customer is more cost-effective than trying to get new ones.
Creating a bond between you and your customers should also be like that of the ones you create with your family members,the relationship will stay for so long.
Asking about their welfare is one of the fastest proven ways to draw customer's attention nearer to your business and probably on the long run,they might introduce their families and friends to patronize your business.
6.Go Extra Miles for Your Customers
As a business owner who wants to create a lifetime relationship with your customers,as well as going above and beyond customer's expectations is very paramount to guarantee your business's success.
Here are are few things you need to note:
- Know your customers
- What do they want that am yet to offer?
- Do i need to look for another source to get those their desired products?
7.Give Discounts
Yes,this point is very important in every business,giving out discounts will make your customers keep coming back to your store.Discounts dont only help your customers,it also enhances your business success.
Before you take a decision on giving out discounts,you need to take a look at the level of your business's growth.For instance if your business is experiencing low sales,i dont take this the best time to offer discounts to clients.Take a strategic plan untill your business is financially stable so as to avoid having negative effects on your business.
8.Be Polite
Politeness really going a long way in your business,you might have come across two types of customers the 'Gentle and Rude',getting over rude customers can be very difficult if you are the type that is quick to anger,no never try to pick a fight or quarrel against them if your customer speaks in an in-polite manner rather create a friendly and peaceful environment between you and the customer.
Try as much as possible as you can to keep your cool,play it real nice and speak with a friendly and soft voice with them.Have tried this on several occasions with customers have come across with and it worked out perfectly well,you too can depending on the way you approach them!
No comments:
Post a Comment